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Business Mr. Donald Materniak, CPA, CFP, chairman Concentrations in Economics, Finance, Management, and Marketing With four concentrations to choose from, our bachelor of science degree in Business Administration is versatile and relevant to today’s global marketplace. You’ll be prepared to advance more rapidly through various supervisory levels and assume more responsibility than an individual without the degree. You’ll also be grounded in sound business practices and learn how to apply Christian principles in an increasingly complex business world. You can continue directly into our MBA4+1 program, which allows you to earn your master’s degree in one year beyond the bachelor’s. Economics Concentration The Economics concentration probes the special fields and problems in economics to gain an understanding of economic trends, forces, and principles. You’ll be trained in research and arrangement of data, correct analysis and generalization of these data, and the application of analytical conclusions to existing business problems. Bachelor of Science Degree in Business
Administration FRESHMAN YEAR
SOPHOMORE YEAR
JUNIOR YEAR
SENIOR YEAR
*Cycled courses offered every other year. Economic Major Concentration Requirements Acc 101 and 102; Bus 101, 102, 205, 206, 305, 307, 407, and 435; Eco 201, 202, 209, 210, 302, 303, 401, 411, and 412; Mth 153 and 154. Economic Minor Mth 153-154; Bus 101; Eco 201-202; and 9 credit hours in 300-400 level economics courses. Finance Concentration The Finance concentration provides a knowledge of business, national, and international finance, which is essential to the operation of our modern dynamic economic system. You’ll study financial management, investments, and international trade while developing skills in financial analysis and decision making. Bachelor of Science Degree in Business
Administration FRESHMAN YEAR
SOPHOMORE YEAR
JUNIOR YEAR
SENIOR YEAR
*Cycled courses offered every other year. Finance Major Concentration Requirements Acc 101, 102, 209, and 210; Bus 101, 102, 205, 206, 307, 308, 402, 408, 415, 416, and 434; Eco 201, 202, 209, 210, 321, and 427; Mth 153 and 154. Finance Minor Mth 153-154; Acc 101-102; Bus 101, 407, 408, and Bus 415 or 416 or Eco 427 Management Concentration The Management concentration emphasizes the elements of the managerial process of business organizations and the behavior of the people within them. You’ll study marketing, management, labor relations, corporate finance, and production management. Bachelor of Science Degree in Business
Administration FRESHMAN YEAR
SOPHOMORE YEAR
JUNIOR YEAR
SENIOR YEAR
**Bus 400 Internship may be applied for here. Management Concentration Major Requirements Acc 101 and 102; Bus 101, 102, 205, 206, 301, 305, 307, 308, 402, 404, 407, 413, and 434; Eco 201, 202, 209, 210, 303, and 321; Mth 153 and 154. Management Minor Mth 153-154; Acc 101-102; Bus 101, 102, 307, and 3 credit hours in 300-400 level business courses. Marketing Concentration The Marketing concentration provides a broad working knowledge of the theory and practice of marketing management along with the principles of marketing, sales management, advertising, market research, and retail management. Bachelor of Science Degree in Business
Administration FRESHMAN YEAR
SOPHOMORE YEAR
JUNIOR YEAR
SENIOR YEAR
*Cycled courses offered every other year. Marketing Concentration Major Requirements Acc 101 and 102; Bus 101, 102, 205, 206, 307, 310, 311, 402, 414, 417, 418, and 434; Eco 201, 202, 209, 210, 303, and 321; Mth 153 and 154. Marketing Minor Mth 153-154; Acc 101-102; Bus 101, 102, 309, and Bus 310 or 311 or 414 or 417 or 418. Associate of Arts Degree A two-year program in General Business Administration leads to an associate degree as described below: Courses Credits
BUSINESS COURSES (*Cycled courses offered every other year) BUS 101 INTRODUCTION TO BUSINESS familiarizes the beginning business student with the organization, structure, and operations of the various forms of business enterprise along with problems of planning, controlling, and integrating the major functions of business. 3 credit hours BUS 102 PRINCIPLES OF MARKETING offers the student a general understanding of marketing concepts as related to our economic system and market environment. Emphasis is placed upon principles, trends, and application in decision making dealing with marketing activities. 3 credit hours BUS 205-206 BUSINESS LAW I AND II survey such areas as contracts, agency, partnership, sales, negotiable instruments, property, ownership and transfer, bailments, corporations, bankruptcy, and suretyship. 3 credit hours per semester BUS 301 PRINCIPLES OF PERSONNEL MANAGEMENT examines the main concerns in personnel administration, sound personnel policies, and procedures. Among the topics presented are the personnel management system, meeting human resources requirements, developing effectiveness in human resources, creating a productive work environment, and providing compensation and security. Prerequisite: Junior standing 3 credit hours BUS 305 LABOR RELATIONS presents the development of the union movement; the relationship between management and unions and their varying approaches to collective bargaining; the issues in collective bargaining; public policy toward labor relations; administration and interpretation of union contracts; and the settlement of labor disputes. 3 credit hours BUS 307 PRINCIPLES OF ORGANIZATION AND MANAGEMENT investigates the basic functions of management (planning, organizing, directing, and controlling) to provide a comprehensive familiarity with managerial literature, style, principles, and practices. It also encompasses evaluation of line, functional and line, and staff organizations, along with traditional and contemporary perspectives of management functions with emphasis on the systems approach. Prerequisite: Junior standing 3 credit hours BUS 308 QUANTITATIVE (MANAGEMENT) DECISION MAKING employs a mathematical and statistical approach to prototype decisions in business and economics. This provides a conceptual understanding of the role management science plays in Business the decision-making process. Resource allocation, queuing, competitive situations, and scheduling are considered. Some quantitative methodologies studied are linear and other mathematical programing, decision theory, and Markov analysis. Prerequisites: Eco 209-210 3 credit hours BUS 309* SALES MANAGEMENT details basic principles underlying all types of selling and negotiating, together with the practical application of these principles. Principles and practices in planning, organizing, and controlling a sales force are also studied. Prerequisite: Bus 102 3 credit hours BUS 310 ADVERTISING MANAGEMENT examines the field of integrated marketing communications. Decision making done by advertising managers in a firm with broader marketing management is stressed. Prerequisite: Bus 102 3 credit hours BUS 311 BUYER BEHAVIOR analyzes basic understanding of buyer
decision-making processes and psychological, sociological, and cultural factors that
influence these processes. This provides a basis for marketing decisions leading to buyer Prerequisite: Bus 102 3 credit hours BUS 402 BUSINESS ADMINISTRATION PROBLEMS employs a case approach in order to develop an appreciation for the overall problems of business and their strategic implications. A multifunctional, integrative perspective is stressed in the formulation, implementation, and evaluation of strategies to address specific business problem situations. Prerequisites: Senior standing and all required courses in major area of study 3 credit hours BUS 404 INDUSTRIAL MANAGEMENT seeks to provide an understanding of those managerial concepts and quantitative tools required in the design, operation, and control of production systems. Management, capacities, layouts, project control, job design, performance standards, forecasting, inventory, quality, and approaches to change are considered. Prerequisites: Bus 101 and Mth 153-154 3 credit hours BUS 407 CORPORATION FINANCE focuses on the principles and practices of financing the corporate form of business. Students will learn how to analyze corporate financial needs and gain an understanding of the methods of capital formation. Prerequisites: Junior standing and Acc 101-102 3 credit hours BUS 408 INVESTMENTS is an introductory course dealing with financial securities, investment principles, operation of securities markets, and the selection process for various investments. The purpose of the course, in the context of portfolio management, is to give students insight into the suitability of financial securities and basic evaluative techniques. Prerequisite: Junior standing 3 credit hours Business BUSINESS AND SOCIETY explores the relationship between
the business firm and its social responsibilities to both the public and private sectors.
Among the concerns presented are strategic management and social responsiveness; human
investment; consumer welfare; ecology; corporate governances; and multi- Prerequisite: Senior standing 3 credit hours BUS 414* MARKETING RESEARCH is an introduction to research methods and applications. Techniques involved in collection, tabulation, and analysis of marketing information are presented. Prerequisites: Bus 102 and Eco 209-210 3 credit hours BUS 415* PUBLIC FINANCE examines the fundamental principles of government finance. This course includes an inquiry into the options available for fund-raising, servicing the debt, budgeting, and the effect of fiscal policies on general business conditions. Prerequisites: Eco 201-202 3 credit hours BUS 416* CREDIT MANAGEMENT is a treatment of principles and practices of credit that includes a coverage of consumer and mercantile agencies, credit risk analysis, and credit collection. Prerequisite: Junior standing 3 credit hours BUS 417* RETAIL MANAGEMENT examines the basic principles of retail store management, sales promotion, store location, selection and training of personnel, handling of merchandise, budgeting, control, and selling techniques. Prerequisite: Bus 102 3 credit hours BUS 418* GLOBAL MARKETING presents an overview of issues encountered by enterprises as they establish and maintain linkups with end users of their products and services. Screening international marketing opportunities, analyzing buyers in different cultural and political contexts, conducting research, and sustaining flows of product, two-way information, and customer service are crucial in today's global marketing environment. Strategies, control relationships, and key functions performed are considered. Prerequisites: Bus 101-102 3 credit hours BUS 434 SENIOR THESIS is required of all students majoring in Business Administration. Guidance and supervision on individual research work will be provided by members of the department. 1 credit hour |
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